- Own a portfolio of 10+ concurrent BI, AI and web products, prioritising work and reporting weekly to C-level.
- Led a CEO-sponsored analytics platform from R&D to V1 on live customer data. Extended it into player segmentation for CRM automation (Customer.io) and scoped a P0/P1/P2 roadmap for a white-label client.
- Delivered an AI withdrawal/fraud review engine live with a B2B operator client, cutting analysis time from minutes to seconds.
- Designed and shipped an automated slot-data pipeline: ~52,000 records scraped, ~5,000 requests deduplicated to ~1,500 unique slots, AI thumbnails and WordPress article generation, reducing manual data entry by 90%.
- Leading delivery of internal platforms: HR performance & commission tool (approval workflow, RBAC, audit trail) and a sales onboarding system (contract automation, client portal, AI summaries with data guardrails).
- Delivered B2B websites and migrations (company, group and affiliate sites), from competitor analysis and CRO proposals to go-live.
- Owned affiliate partner integrations end-to-end (API, QA, release) and shipped a browser extension to public store publication.
Federico Di Gesù
Senior Product Manager · iGaming, Data & AI Products
I own BI, AI and content products for iGaming, from R&D to live: player analytics, CRM automation, AI fraud review and data pipelines.
- 9+ Years
- Product Leadership (iGaming, Fintech & Web3)
- MSc Lecturer
- Teaching Machine Learning & Blockchain
- Zero to MVP
- From R&D to live: analytics platforms, AI tools, SaaS & dApps
- 10+ Products
- Owned in parallel across BI, AI & web, reporting to C-level
About
Turning data and AI into iGaming products that ship and scale.
Product Manager with 9+ years across iGaming, SaaS, Fintech and Blockchain. I turn ambiguous business requests into scoped roadmaps and working products — from player intelligence and CRM automation to AI fraud tooling and B2B platforms — coordinating data, tech and business teams through to go-live.
Currently owning a portfolio of BI, AI and web products at Machete Tech (iGaming), after leadership roles at RedAcre (Fintech/Martech) and Chiliz & Socios.com during their hypergrowth. I also lecture Machine Learning and Blockchain on an MSc Computer Science programme.
Experience
- Acting as Subject Matter Expert (SME) on Fintech & Blockchain: consensus models, smart contracts, DeFi, and regulatory frameworks — delivered through lectures, case studies, and hands-on workshops.
- Lectured on Object Oriented Modelling covering OOP principles, UML design, SOLID patterns, TDD, and refactoring
- Currently lecturing on Machine Learning, covering the full ML workflow: supervised/unsupervised learning, deep learning with TensorFlow/Keras, and a Kaggle-style capstone project.
- Led a cross-functional team of 10 (devs, QA, SEO, UX, content) with Scrum, raising velocity by 25%.
- Defined and prioritized the roadmap with stakeholders, managing 80+ user stories in the backlog.
- Created clear incident-response flows, speeding up resolution of critical issues under pressure.
- Improved Lighthouse scores from ~48 to 92+, cutting Time to Interactive by 60% across pages.
- Launched an AI chatbot to handle recurring support queries, reducing workload and lifting UX.
- SaaS for digital menus, table orders and customer experience across mobile and web.
- Built and own the full product lifecycle — MVP validation, UX, backlog and roadmap delivery.
- Lead a remote team of devs and designers in Agile, focused on speed and quality.
- Shaped key features like Stripe payments and role-based access from operator feedback.
- Launched on App Store & Google Play with active early adopters, owning budget and timelines.
- Powered Fan Tokens™ and engagement tools for top global sports clubs via Socios.com.
- Led design and development of web products in a fast-paced Agile environment.
- Managed end-to-end delivery across multiple teams, from design to deployment.
- Scaled and mentored the dev team during hypergrowth, ensuring continuous delivery.
- Improved performance and maintainability through component-based architecture and code reviews.
Skills
Product & Strategy
- Roadmap & MVP Strategy
- Product Discovery & User Research
- Feature Prioritization
- BI & Product Analytics
- Player Segmentation & CRM Activation
- iGaming, Fintech & Martech
Leadership & Process
- C-level Stakeholder Management
- Multi-Product Portfolio Delivery
- Agile / Scrum Leadership
- Cross-functional & Remote Teams
- Jira Governance & Delivery Process
- Incident Handling
Data, AI & Tech
- AI / LLM Product Delivery
- Fraud & Risk Tooling
- Payments & PSP Integrations
- Workflow Automation (n8n, APIs)
- Machine Learning (MSc Lecturer)
- Web3 & Blockchain
- Italian Native
- English C2
- Spanish B1
Education
- 2015 Android App Developer Certificate MIP Politecnico di Milano
- 2014 Bachelor’s Degree in Italian Law Università Statale degli Studi di Milano
Let's talk.
federico.digesu@gmail.com- Phone+356 9901 879
- LinkedInfederico-di-gesù
- LocationGzira, Malta
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